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This page offers articles and white papers authored by Plexus 360 principals.
Logistics Quarterly - Building a Bridge Between Logistics and Customer Relationship Management
Brief Overview
Customer relationship management is about understanding customer’s needs and
leveraging this knowledge to drive and maintain market share. Here is a look
at how a Plexus Promotion Gateway with a centralized distribution system for
samples and promotional material provides an essential CRM building block
for capturing information across all promotional channels. To download a PDF of the article, click here.
Further material will be offered periodically.
You will need the Adobe Acrobat reader to view the files.
Learn More
To find out more and to discover how Plexus 360 technology driven marketing logistics solutions can fit into your marketing programs, please call Plexus 360 Inc. at (905)829-2188 or email info@plexus360.com. 
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